London, UK – March 2 2023: Motorsport Community, a worldwide digital platform in motorsport and automotive with 62 million month-to-month distinctive customers, has at present launched Motorsport Enterprise; a brand new platform designed to handle enterprise subjects and to showcase B2B manufacturers who’re activating in motorsport.
Motorsport Enterprise incorporates a common cadence of natural content material from international contributors with views from Europe, the US, Asia and past, which anybody from business insiders to engaged followers can take pleasure in in written, video and podcast type.
Tendencies, opinions, unique interviews, business analysis and extra – the strand can have a house on a devoted LinkedIn, channel, Motorsport.com in addition to centered viewers development by means of newsletters and social channels.
Vice President of World Editorial, James Dickens commented: “We’re very excited to increase our already intensive Motorsport enterprise protection. Our viewers knowledge exhibits us that the enterprise facet of Motorsport is an space of rising curiosity. As ever, we now have seen what motorsport followers are consuming and created an providing to provide them extra in-depth protection within the enterprise sphere. We’ve partnered with main specialists within the discipline and may’t await folks to see what we’re producing”.
The transfer follows a few years of exercise by Motorsport Community in analysis and thought management round motorsport. The Community has led the way in which since 2017 in working with rights holders and sequence together with F1, MotoGP, IndyCar and World Endurance Championship to conduct World Fan Surveys.
Over one million followers have responded from 197 nations worldwide, with 330,000 respondents within the final three surveys alone on F1, MotoGP and IndyCar. With 167,302 respondents, the Method 1 survey was not solely the most important survey in motorsport, however the largest ever carried out in any sport.
In the meantime the Community has partnered with the Monetary Instances to carry the Enterprise of F1 Discussion board to Method 1 races, together with the Monaco and Abu Dhabi Grands Prix in 2022, with audio system together with Liberty Media CEO Greg Maffei, F1 CEO Stefano Domenicali and FIA president Mohammed ben Sulayem.